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  • Writer's pictureAlethea Copelas

Spotlight: Photographer Pivots During Pandemic to Offer Virtual Corporate Headshots


Like many, Stephanie Rosseel, of Human Headshots had a pandemic pivot in her business. With two decades of expertise as a seasoned professional photographer, she navigated the transition from in-person client interactions to offering virtual solutions for corporations in need of cohesive, professional headshots.

Stephanie's evolution wasn't just about adapting to change; it was about redefining excellence in the industry. By harnessing the power of her new business model, she offered her clients not just stunning images, but also unparalleled convenience. No longer constrained by physical proximity, Stephanie's reach expanded exponentially, enabling her to cater to clients nationwide with ease.

What truly distinguishes Stephanie is her hands-on approach and unwavering dedication to excellence evident in every facet of her work. From meticulously composing the perfect shot to orchestrating seamless virtual shoot experiences, Stephanie leaves no detail overlooked in her pursuit of exceeding expectations. The remarkable results are vividly depicted in the striking before-and-after transformations showcased throughout her portfolio.

Recognizing the importance of compelling storytelling, Stephanie collaborated with one of my trusted copywriting partners to craft copy that not only informs but also visually showcases her expertise, laying the groundwork for Stephanie's journey towards even greater success.

To complement her logo, a friendly yet sophisticated branding palette was carefully chosen for her website, setting the tone for visitors. The user experience is optimized with prominently featured information about Stephanie's convenient client process, supported by a custom inquiry form to streamline communication. An interactive gallery showcases captivating before-and-after photos, providing a glimpse into the transformative power of Stephanie's work. With live training provided, Stephanie can effortlessly update her Wix website, ensuring it remains dynamic and reflective of her current offerings.

"Alethea is a unicorn in the web design world: she has the eye of a graphic designer, the expertise of a builder, and is an invested collaborator who believes in delivering a deadline. Alethea created a beautiful site that helped scale my business and delivered tangible results, immediately. No exaggeration, within 2 days of publishing my new website, I received 3 qualified and valuable leads. If you want to scale your business and work with a true professional who has a lovely personality, hire Alethea Copelas. I consider her my brand partner and will continue to work with her on future projects. -Stephanie Rosseel, Human Headshots

You can view her full website at

Are you woman-owned small business that is ready to bring your website to life online? As your Wix website design expert, I'm here help! Let's schedule a time to chat!


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